Improve SEO for Your Kajabi Site: Part 1 (On-Page SEO)
SEO or Search Engine Optimization is an important factor when setting up your Kajabi site, pages, and blog. Why? Because improving your SEO ranking can drive new and existing customers to your site, offers, and content. Part of growing a successful online business is first getting new traffic to your offers and pages. You can do this through paid advertising as one traffic source, social media, affiliate marketing and other strategies...yet one of the cornerstone marketing strategies will be your organic reach. SEO is the foundation to organic marketing.
What is SEO?
Search Engine Optimization is strategies and practices you implement on your site to support the increase of organic search traffic to your site or offer from search engines like Google, Yahoo, Bing, or others.
There are three main categories of SEO:
- Technical SEO: Technical SEO includes elements such as the user experience, page speed, and more.
- On-Page SEO: This includes the page elements such as titles, content, meta data, image alt attributes, and tags.
- Off-Page SEO: This includes the quality and amount of backlinks to your site from reputable external sites, social media links, referral links, and more.
Our goal with SEO in Kajabi is to optimize all three as much as possible to help your site rank higher on search engines to drive organic traffic to your site.
In this 5-Part Series, we'll be covering steps and strategies to set up SEO for your Kajabi Site.
In Part 1, we discuss on-page SEO and how to set this up on your Kajabi site.
In Part 2, we will go through setting up your Sitemap on Google Search Console so that Google is directing traffic to your site.
In Part 3, we will share strategies for Technical SEO such as page speed and user experience.
In Part 4, we will dive into Off-Page SEO strategies such as Social Media strategies, backlinks, and more.
And, in Part 5 we will share Blog strategies to support SEO organic traffic to your site, and strategies to include in your blogs.
Part 1: On-Page SEO
First, before we start addressing external SEO strategies, Sitemap, and Google Settings, we need to make sure you have optimized your site for SEO. There are 6 primary areas of your site that need to have SEO content added:
- Website
- Pages
- Images (Encore Pages)
- Blog
- Blog Posts
- Pipelines
Watch the video where we demonstrate where to find each setting, how to update them for SEO, and what needs to be included on these settings.
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